Category: Geeky Wisdom

The Digital Lab (Internet Marketing Seminar)

Friday, April 16, 2010 / Vince Golangco

Very excited to be at The Digital Lab – internet marketing seminar put together by BBDO and Proximity Worldwide! Great list of speakers and already learning a lot about today’s online media space.

Here are the speakers at The Digital Lab powered by BBDO & Proximity Worldwide:

Richard Fraser – Regional Managing Director of Proximity Asia

Anand Tilak – Head of CPG, Finance, Education & Government category Google South East Asia

George Foo – Chief Operating Officer ihub Media Pte Ltd. Official Sales Partner Facebook in Southeast Asia

Samir Ahmed – Country Head of Deploy Digital

Read more about the speakers here – Digital Lab Speakers

It’s funny how no one is ever really an expert with social media and online marketing. The playing field keeps changing and it keeps getting more interesting.

So far, some interesting fact’s I’ve gotten, while barely 1/4 of the way through this, is that:

70% of internet growth in the coming years will come from video
There are 2 Million emails sent every second
Bandwidth for 20 homes will generate more traffic than the entire internet in 1995
The Philippines leads the world in number of internet users who view online videos
- Phil – 98.1%
- Brazil 93%
- China 89.1%
There are 1 Billion SMS (text) messages sent per day in the Philippines
50% of active users in Facebook log in daily

Anyway, I’ll write another post later on with new info after I get them.

Life Happens… One Song at a Time

Tuesday, April 13, 2010 / Vince Golangco

It hasn’t been too long yet since I started my job as a radio DJ on Mellow 94.7. It’s one of those jobs that I thought could only be a dream, and no more. Fortunately for me, I never really limited myself with my own glass ceiling and instead, naively set out to conquer the world.

Now as most of you know, there are many things in life that seem extremely simple from the outside looking in. This false impression makes many Guinness world records seem easy enough for a child to accomplish, but can be unexplainably complicated when you’re doing it yourself. Well, DJing, is not really one of those jobs. It’s pretty easy, if you don’t stress out like an autistic genius in a room full of network marketers. Well, right now, I’m that autistic dude with pyramid scheming fudgetards approaching me left and right.

I don’t know why, but I have a tendency to want everything to be perfect, and it stresses me out when it’s not. Furthermore, I like planning things out two weeks in advance. So when I’m sitting in that DJ booth, two things usually happen. One – I try to plan the perfect shpeal uhhhh….. stutter… stutter…. I mean…. spiel… the perfect spiel every time I go on air. And two – I try to plan out the next hour full of adlibs, greetings, song requests, music, ads, time checks, sponsorships and the kitchen sink! Often, this results in a cluster f*ck of craziness.

So instead, I sat myself down and remembered the last time I was in a high pressure situation. It was my junior year of college and I (for reasons I still do not comprehend) ran as president for this international business organization, and WON. I was there at the first meeting with my team discussing (what seemed to be) the 500 tasks we had to accomplish within 8 weeks. This included raising a few thousand dollars, organizing two charity events, setting up professional mixers, interviewing about 50 professionals, taking in-depth exams per week, preparing presentations every week and more! Just imagine Donald Trump’s show, “The Apprentice,” with less glamor, more work and MORE DONALDS breathing down your neck!

I almost had a nervous breakdown that night.

With ways unknown to me, I somehow made it through that first meeting. Then, I somehow made it through the first night, then the next morning, the next afternoon, the next day and so on. Eight weeks later, I was amazingly able to accomplish all the goals set out for me and my team. What I realized, was that you have to take things one step at a time.

“The journey of a thousand miles must begin with a single step.” – Chinese Proverb

I was stressing out when I thought of ALL the millions of things I had to do for the next eight weeks. Coz let me tell you, there was A LOT! But, if I break it down to one task at a time – one phone call, one email, one idea, one little meeting; then the big giant stress ball doesn’t seem so huge anymore.

I realized this while I was at work today. I started to just worry about my next song, instead of the next 240 minutes. There is a lot you do need to do in radio – pick your songs, read some greetings, check messages sent over text, messages on Facebook, read the ads, make sure the right ads are playing, play sponsored songs, make sure your volume is ok, prepare the phone patch, get your background music going, give a time check, talk into the mic, get your news ready, then all back to getting the next song ready again coz the amount of time it took me to write this already caused that one song to pass….

Get it? Lots to do. But, instead of stressing on all that. I just need to take things one song at a time. It makes everything a lot simpler.

Somehow, they haven’t fired me yet from this DJing thing. So I guess I must be doing ok. One song at a time, I’m pretty good at that.

“Yard by yard, life is hard. But inch by inch, life’s a cinch!” -anonymous quote

Anyway, that’s my two cents for the day. Hope it helps you somehow. But I gotta go now…. My next song is up…

“Hey what’s up you’ve found “The G-Spot” Radio Show with me, DJ Vince G!”

“Up next is the song….”

Life Happens… One Song at a Time

Find “The G-Spot” with DJ Vince G

Saturdays 6-9am

Sundays 6-10am

Mellow 94.7

Listen Online – Mellow947.fm

iBlog 6 Philippines Summit Schedule of Events and Registration

Monday, April 5, 2010 / Vince Golangco

The 2010 iBlog Summit is one of the top internet marketing and blogging conferences in the Philippines to date. It is an event organized by one of the top online entrepreneurs, Janette Toral of DigitalFilipino.com.

It’s a two day event full of the top speakers in the geek tech world. OF course, you”ll have me speaking about Video Blogging 101. It’s scheduled for April 16 and 17.

The first day, April 16, Friday, of the iBlog Philippines Summit is has speakers and presentations targeted towards businesses and entrepreneurs while the second day, April 17, Saturday, is more focused on blogging.

iBlog: The 6th Philippine Blogging Summit will be on April 16 and 17, 2010 at the Malcolm Theater, UP College of Law, UP Diliman, from 8 am to 5 pm. This event is FREE. Note that the first 250 registered participants to come early (on or before 9 am) will be given food stub and participant kit. Afterwards, remaining food stubs and participant kits shall be given to early walk-ins. iBlog6 will be two days this year. The first day (April 16) is targeted for businesses and entrepreneurs wanting to understand how to tap blogs as a medium to promote their products and services. The second day (April 17) is meant to everyone interested about blogging.

If you want to come to this, all you have to do is register online. The iBlog 6 Summit is FREE. All you have to do is sign up here – iBlog 6 Summit Philippines

Here’s a schedule of events for the iBlog6 Summit

Day 1: (Friday April 16, 2010)
09:00AM to 09:15AM – Opening Ceremonies (National Anthem, Welcome Remarks by JJ Disini)
09:15AM to 09:35AM – Blogging for Business: Tapping Bloggers to Generate Buzz (Janette Toral)
09:35AM to 10:10AM – Advertising in Blogs (Abe Olandres)
10:25AM to 12:50AM – Break
10:50AM to 11:10AM – Sponsor Talk (Ivy Jean Vibar)
11:25AM to 11:45AM – SEO & Blogging to Promote Your Business (Francis Gary Viray)
12:00PM to 01:30PM – Lunch / Networking
01:30PM to 01:50PM – Measuring Blog Buzz (Carlo Ople)
02:05PM to 02:25PM – Legal Concerns in Blogging for Business (Emerson Bañez)
02:40PM to 03:00PM – Break
03:00PM to 03:20PM – Blogger and Advertiser: What is the Win-Win Relationship? (Diana Paterno)
03:35PM to 03:50PM – Online Attraction Marketing (Manuel Viloria)
04:05PM – Raffle and Group picture taking.

Day 2: (Saturday April 17, 2010)
08:45AM – Opening Ceremonies (National Anthem & Welcome)
09:00AM – 09:20AM – Blogging 101 (Hannah Villasis of FlairCandy.com)
09:35AM to 09:55AM – Video Blogging 101 (Vince Golangco of WhenInManila.com)
10:10AM to 10:30AM – Photo Blogging 101 (Juned Sonido)
10:45AM to 11:00AM – Break
11:00AM to 11:20AM – Blog Policies (Emerson Bañez)
11:35AM to 11:55AM – Blog on Mobile (Racquel R. Cagurangan)
12:10PM to 01:20PM – Lunch / Networking
01:20PM to 01:30PM – Performance (UP Concert Chorus)
01:30PM to 02:15PM – Political, Online Community, Social Media, & Election Blogging 2010 (Marck Ronald Rimorin and Noemi Dado)
02:30PM to 02:50PM – Launching Successful Blog Contests (Jinoe Gavan)
03:05PM to 03:20PM – Break
03:20PM to 03:40PM – Impact of Blogging to the Community (Joseph Gonzales)
03:55PM to 04:15PM – SEO: A Must for Making Money Online (Marhgil Macuha)
04:30PM – Raffle, i Blog Video Contest Winner Announcement & group picture taking.

blogging-iblog-summit-vince-wheninmanila-dot-com

Speaker at De La Salle University LEAP (Lasallian Enrichment Alternative Program)

Tuesday, February 16, 2010 / Vince Golangco

I spoke today at the De La Salle University, Lasallian Enrichment Alternative Program or LEAP.

LEAP is a one-day event that aims to holistically develop Lasallians by offering alternative classes which cater to their special interest.

In front of about 40 students, I discussed the topic of: “Personal Branding & Blogging.”

It was a lot of fun being back in a college / university. I never really realized how different I am today as compared to my college days.

The Lasallian Enrichment Alternative Program (LEAP) is an annual activity during the University Week. It is sponsored by the Council of Student Organizations (CSO) and its accredited organizations, Student Council (SC) and its college and batch assemblies, and some offices in the University. This annual activity was approved by the Council of Deans in 2001, and has been supported by the university community since then. This year the LEAP is scheduled for Tuesday, February 16, 2010. The LEAP activity is implemented as follows.

In lieu of regular classes for the Tuesday, February 16, undergraduate students will attend one seminar/workshop as an alternative class. They can attend a morning session from 0900 to 1200 hrs. or an afternoon session from 1300 to 1600 hrs. Students are expected to have pre-registered for their preferred class. At the end of the session, students would be given certificates, which they would have to present to their teachers as proof of their attendance. Students who fail to attend an alternative class will be marked absent in all their regular classes for that day.

Anyway, I’ll post more about what I talked about and how it went on a different blog post.

Speaker at De La Salle University LEAP (Lasallian Enrichment Alternative Program)

Very Interesting Social Media Statistics: Facebook, Twitter, Flickr, Linkedin etc…

Tuesday, February 2, 2010 / Vince Golangco

Here’s some VERY interesting social media statistics that I found on http://trak.in

It’s pretty amazing to see how quickly and how aggressively social media is growing. It has totally changed the communication landscape in the past few years.It’ll be even more interesting to see where it will take us in the next coming years.

Social Media Statistics

Facebook claims that 50% of active users log into the site each day. This would mean at least 175m users every 24 hours.
Twitter now has 75m user accounts, but only around 15m are active users on a regular basis.
LinkedIn has over 50m members worldwide..
Facebook currently has in excess of 350 million active users on global basis.Six months ago, this was 250m…This means over 40% growth in less than 6 months.
Flickr now hosts more than 4 billion images.
More than 35m Facebook users update their status each day.
Wikipedia currently has in excess of 14m articles, meaning that it’s 85,000 contributors have written nearly a million new posts in six months.
Photo uploads to Facebook have increased by more than 100%. Currently, there are around 2.5bn uploads to the site each month.
Back in 2009, the average user had 120 friends within Facebook. This is now around 130.
Mobile is even bigger than before for Facebook, with more than 65m users accessing the site through mobile-based devices. In six months, this is over 100% increase.
There are more than 3.5bn pieces of content (web links, news stories, blog posts, etc.) shared each week on Facebook.
There are now 11m LinkedIn users across Europe.
Towards the end of last year, the average number of tweets per day was over 27.3 million.
The average number of tweets per hour was around 1.3m.
15% of bloggers spend 10 or more hours each week blogging, according to Technorati’s new State of the Blogosphere.
At the current rate, Twitter will process almost 10 billion tweets in a single year.
About 70% of Facebook users are outside the USA.
India is currently the fastest-growing country to use LinkedIn, with around 3m total users.
More than 250 Facebook applications have over a million combined users each month.
70% of bloggers are organically talking about brands on their blog.
38% of bloggers post brand or product reviews.
More than 80,000 websites have implemented Facebook Connect since December 2008 and more than 60m Facebook users engage with it across these external sites each month.

Importance of New Media Marketing TODAY

Thursday, January 28, 2010 / Vince Golangco

If’ you’re not starting your online marketing then you are seriously hurting yourself. It doesn’t have to be anything too complicated or strategic, but simply maintaining a Facebook or Twitter account may be enough to keep you in the loop.

Have a blog? Even better! The digital age is upon us and getting familiar with it is a necessity for you and your business to survive.

It’s quite a different market here in the Philippines where the internet is just now emerging as a platform for advertising and marketing. Even now, in 2010, it still has yet to reach it’s full potential. It may actually be a few more years before we actually see what the internet is fully capable of doing. That’s why the internet bloggers, marketers, twitters and SEOers of TODAY will be the sought after leaders and experts when that time comes for Asia, and the Philippines in particular, to use the full potential of the internet.

Want to learn more about the net? Well I recommend starting a blog, getting a Twitter account and maintaining your Facebook account on a regular basis. Just start with that. On Twitter, follow the experts I mentioned in an earlier post (Top Twitters to Follow on Twitter) and you should start getting info on how to go about with online marketing and branding.

Some interesting facts and statistics from the video:

1.7 billion internet users worldwide
Philippines ranks #18 in top users
14 million Filipinos online in 2008
28 million Filipinos online in 2010 (equal to entire population of Malaysia)
83% are on social networking sites
90% read blogs (of over 300,000 Pinoy bloggers)
6 out of 10 Filipino kids are online
Asked if you were stuck on an island, “What would you bring?”
- 4% TV
- 20% cellphone
- 32% laptop computer
25,200,000 Filipinos watch videos online
5.5 million Pinoys browse the web on their mobile phones
In 2014 there will be 41 million Filipinos online (if the world doesn’t end in 2012)

Very interesting numbers to think about. So, how are you going to communicate to your audience TODAY????

Thanks to my friend, and new media marketing guru, Carlo Ople of CarloOple.com and NewMedia.ph for sharing this very insightful video with me.

So what do you think is the Importance of New Media Marketing TODAY?

Write the Best Headlines. EVER. (Digg teaches us how to get clicks)

Tuesday, January 26, 2010 / Vince Golangco

If a tree falls in the forest but no one hears it, did the tree really fall? If you have the BEST blog post in the world, but no one clicks on it… well… you get my point.

Writing an eye catching / click suckling HEADLINE is often more important than the actual content itself. I mean, you can have the best story or blog post in the world, but if no one clicks on it to read it, then it’ll be nothing but another lost blog post in the vast spaces of the internet.

So here we “Digg” for help from Digg.com to see how to write the best blog titles or headlines. EVER. Let’s see which headlines got the most clicks from 2009 and what techniques we can use to get the same results!

(Thanks to my Advance Internet Marketing Mentor, Jomar Hilario, for inspiring these priceless lessons. To find out more about him or to join his Advance Internet Marketing Classes, check out http://jomarhilario.com)

Here are a few tips on how you should draft your next headlines or blog titles! Also, I attached pics of the actual headlines used on the popular news story voting website, Digg.com that got the most Diggs (or clicks) from that Digg community. Let’s learn from the masters.

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How to write the best blog titles or headlines. EVER.

(according to Digg)

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1. Big Corporations Doing Injustice to Small Things

It’s the classic David vs Goliath story. Everyone wants to hear about, and route for, the less powerful underdog who is somehow being mistreated by the giant tyrant. People will click on that headline of the little guy trying to overcome the injustice brought about by some power-tripping big guy. You click on this title beacause you relate to stories like this and quickly associate yourself with the underdog, hoping to one day overcome your own big corporate injustices. Stick it to the man, just like we want to but don’t have the guts to do!

Kidnappers vs John

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2. Eavesdropping Stories with Personal Info

As much as you may hate to admit it, we’re all intrigued by personal stories of personal lives with even more personal dirt, drama and secrets. We’ll click on that very real story of something happening to someone else and mock them for how stupid, crazy or idiotic they may be. Laughing at someone else’s expense is always a leisure that we unfortunately enjoy a bit too much. We each have our own little skeletons in our closets and it’s just funny to see how others react when theirs come out. I swear my mouse has a mind of it’s own and clicks on these controversial headlines. Exclusive leaked top secret stories sell!

Pat Robertson’s Secret Pact with the Devil

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3. This is Why I Love _____ !!!!!

Good stories that are passionate and well written usually stem from extreme feelings. Loving something so much that you write an article about it is usually a great idea that translates into great writing. Your viewers can relate to you liking or loving something just as they do themselves. So write about what you love and share it with the world. Chances are, they’ll click on this headline to find out more about what you love and why you love it.

This is why I love Steve Jobs

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4. Best ____ I’ve Seen Today that Will Surely Make You Smile

99.999999% of people like smiling. So why would anyone not want to click on something that will make them smile?

Funny video that will surely make you smile today

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5. Mention “Facebook” “Twitter” or other popular sites

It’s already popular, so ride that wave! You’ll click on these headlines because it possibly holds relevant information or stories to something you use or associate yourself with.

Secret Hottie on Facebook

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6. “Did you know? It will BLOW YOUR MIND!”

Don’t ask and don’t change anything. This is as good as it comes!

“Did you know?” Well, you probably didn’t know since you don’t even know what this headline is talking about, and mind blowing things are really cool So you’ll click. You know you will.

Did you know? It will blow your mind!

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7. Why ____ should rethink _____

You’ll click on this because it challenges something you like. You immediately relate to it and wonder: “Why the hell should I rethink _____!!??!?!” So you click on it.

Why you should rethink wearing Skirts

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8. How _____ should have ended…

Insert popular movie title in the blank for this headline. Again, riding a wave of popularity already. You can plug in whatever advocacy or product your selling as long as you do it in a semi comedic way. Spoof it, and they will come…

How Lord of the Rings should have ended

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9. The ____ of the future has arrived

You definitely want to know what happens in the future. No one really knows this, but we’re intrigued to hear, see and read about predictions. I predict that in the future, you will click on a headline that talks about how things will be in the future.

Olympics of the Future

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10. Best. ___. EVER.

If it’s the best EVER, then it has to be clicked on! In fact, clicking on headlines that talk about best things EVER, is the best idea. EVER.

Coolest Restaurant. EVER.

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11. Insert “Cat” anywhere

Cat Kitty Kitten Cute-Lil-Kitty-Witty…. doesn’t matter, but in this LOLCATS crazy world of ours, having cats online is nothing but a good thing. Not sure why but it’s been proven time and again, that the internet loves cats and / or little cute furry things. So referencing kitties, bunnies and puppies, as well as adding pictures of them, will just make people smile and want to share that smile with others (refer to: tip # 4 on headlines that will surely make you smile).

Cat in the sink explains what PageRank (PR) really means

George Carlin’s Views on Aging

Sunday, January 24, 2010 / Vince Golangco

George Carlin on age.

(Absolutely Brilliant)

IF YOU DON’T READ THIS TO THE VERY END, YOU HAVE LOST A DAY IN YOUR LIFE. AND WHEN YOU HAVE FINISHED, DO AS I AM DOING AND SEND IT ON.

George Carlin’s Views on Aging

Do you realize that the only time in our lives when we like to get old is when we’re kids? If you’re less than 10 years old, you’re so excited about aging that you think in fractions.

‘How old are you?’ ‘I’m four and a half!’ You’re never thirty-six and a half. You’re four and a half, going on five! That’s the key .

You get into your teens, now they can’t hold you back. You jump to the next number, or even a few ahead.

‘How old are you?’ ‘I’m gonna be 16!’ You could be 13, but hey, you’re gonna be 16! And then the greatest day of your life . . You become 21. Even the words sound like a ceremony . YOU BECOME 21. YESSSS!!!

But then you turn 30. Oooohh, what happened there? Makes you sound like bad milk! He TURNED; we had to throw him out. There’s no fun now, you’re Just a sour-dumpling. What’s wrong? What’s changed?

You BECOME 21, you TURN 30, then you’re PUSHING 40. Whoa! Put on the brakes, it’s all slipping away. Before you know it, you REACH 50 and your dreams are gone.

But wait!!! You < SPAN style=”FONT-WEIGHT: bold”>MAKE it to 60. You didn’t think you would!

So you BECOME 21, TURN 30, PUSH 40, REACH 50 and MAKE it to 60.

You’ve built up so much speed that you HIT 70! After that it’s a day-by-day thing; you HIT Wednesday!

You get into your 80’s and every day is a complete cycle; you HIT lunch; you TURN 4:30 ; you REACH bedtime. And it doesn’t end there. Into the 90s, you start going backw ards; ‘I Was JUST 92.’

Then a strange thing happens. If you make it over 100, you become a little kid again. ‘I’m 100 and a half!’

May you all make it to a healthy 100 and a half!!

HOW TO STAY YOUNG

1. Throw out nonessential numbers. This includes age, weight and height. Let the doctors worry about them. That is why you pay ‘them.’

2. Keep only cheerful friends. The grouches pull you down.

3. Keep learning. Learn more about the computer, crafts, gardening, whatever. Never let the brain idle. ‘An idle mind is the devil’s workshop.’ And the devil’s name is Alzheimer’s.

4. Enjoy the simple things.

5. Laugh often, long and loud. Laugh until you gasp for breath.

6. The tears happen. Endure, grieve, and move on. The only person, who is with us our entire life, is ourselves. Be ALIVE while you are alive.

7. Surround yourself with what you love, whether it’s family, pets, keepsakes, music, plants, hobbies, whatever. Your home is your refuge.

8. Cherish your health: If it is good, preserve it. If it is unstable, improve it. If it is beyond what you can improve, get help.

9. Don’t take guilt trips. Take a trip to the mall, even to the next county; to a foreign country but NOT to where the guilt is.

10.Tell the people you love that you love them, at every opportunity.

AND ALWAYS REMEMBER:

Life is not measured by the number of breaths we take,but by the moments that take our breath away.

And if you don’t send this to at least 8 people – who cares? But do share this with someone. We all need to live life to its fullest each day!!

**********************************************************************

Gas prices getting you down? Search AOL Autos for fuel-efficient used cars.

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Live your life, with nothing to lose

Whatever you want, whenever you choose

Make a difference, help out

Give some time to those without

Take risks, love, dance and thrive

Enjoy this time we are alive!.

Thoughts from the late, great, absolutely brilliant,George Carlin.

George Carlin on age.

George Carlin’s Views on Aging

Do you realize that the only time in our lives when we like to get old is when we’re kids? If you’re less than 10 years old, you’re so excited about aging that you think in fractions.

‘How old are you?’ ‘I’m four and a half!’ You’re never thirty-six and a half. You’re four and a half, going on five! That’s the key .

You get into your teens, now they can’t hold you back. You jump to the next number, or even a few ahead.

You BECOME 21, you TURN 30, then you’re PUSHING 40. Whoa! Put on the brakes, it’s all slipping away. Before you know it, you REACH 50 and your dreams are gone.

But wait!!! You MAKE it to 60. You didn’t think you would!

So you BECOME 21, TURN 30, PUSH 40, REACH 50 and MAKE it to 60.

You’ve built up so much speed that you HIT 70! After that it’s a day-by-day thing; you HIT Wednesday!

You get into your 80’s and every day is a complete cycle; you HIT lunch; you TURN 4:30 ; you REACH bedtime. And it doesn’t end there. Into the 90s, you start going backw ards; ‘I Was JUST 92.’

Then a strange thing happens. If you make it over 100, you become a little kid again. ‘I’m 100 and a half!’

May you all make it to a healthy 100 and a half!!

And for more tips on staying young – How To Stay Forever Young

PageRank Explained (What is PR?)

Wednesday, January 20, 2010 / Vince Golangco

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If you get caught between a geeked out crossfire of tech words, or a blogger gathering of epic proportions, then you may have heard the geekish holy grail known as a high “PageRank.” Being a new web citizen or new blogger, you’ve probably heard this term get thrown out by your internet consultant who continually brags about how his PageRank 5 (PR5) site had gotten a link from some other famous PR7 site… This of course, means as much to you as the meows your cat gives you as he stares at you from his little kitty corner known as your sink.

So to break down the importance and meaning of a “Google PageRank” let’s start off by imagining you have a website that sells cellphones. Now, as you may or may not know, there are a hundred thousand kazillion other sites that sells cellphones online. Which is where our problem arises. Either way, YOU set up an online cellphone store which we will now call “CellPhone Store X“

Now imagine that I’m a consumer, willing and ready to buy a cellphone online. Problem is, I have no clue where to go online to buy a cellphone. So I do what any other average consumer does, I search for it, and as most people do, I would probably use Google as my search engine. Now I type in something like “buy cellphone online” and I will probably get millions (27,300,000 to be exact) of web pages back from good ol’ Google.

Question is, where does YOUR “CellPhone Store X” fall in with the other 27,300,000 sites? Well probably somewhere between 12,563,905 and who-gives-a- f$#%*.

Since you didn’t really do much Search Engine Optimization (SEO) then your webpage just comes out somewhere lost in the kazillions of other pages. On the other hand, those people who did optimize their websites most likely are on the top of this Google search query. Meaning they are the first sites listed after you search for the words “buycellphone online.”

How much more money do you think these people at the top of the search page is making than your site lost in the millions? Well, A LOT MORE.

Thus lies the importance of Google’s PageRank. It is a page ranking system that rates how important your page is. A web page can be ranked from 1 -10 with 10 being the highest. The higher your rank = a higher position when people search for terms related to your content.

CNN.com is an example of a very important site that Google ranked with a 1o. My sites, VinceGolangco.com and WhenInManila.com each have a PageRank of 3. Which is decently good.

To check your PageRank, you can check out this PageRank checker site.

Most people will never see a pagerank of 1. In fact, just getting to a PageRank of 1 is pretty impressive since it already entails lots of work and time invested.

How do you get your ranking higher include multiple facets but most importantly are LINKS and KEYWORDS.

Google ranks pages higher if lots of other pages LINK to it. Obviously, a site like CNN.com has countless other sites referencing and linking to it. While KEYWORDS are the number of times the searched terms are mentioned within your site. Be careful with this though as there is an overkill where using the words too much actually hurts your PageRank score.

Anyway, that’s pretty much the importance of PageRank in a nutshell. Will get more into details of how to raise your PageRank in future articles.

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