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The Power of the Internet: Beginners Class to Internet Marketing & Blogging

The Power of the Internet

BUSINESS EDITION (Facebook, Twitter, Blogs and how they can help your business)

This class is designed for traditional brick and mortar entrepreneurs who have yet to understand or harness the power of the internet. A beginners class for internet marketing.

From free marketing online to handling customer complaints, we tackle everything a business needs to know about the internet like: Blogs, Facebook Fan Pages, Twitter, Online Branding, Internet Marketing, Google tools, SEO and more!

Some question whether or not they can afford to send people to this class, but with the mass media power and broadcasting of the internet able to send out negative ideals about your product / service / brand / company, the real question is “Can you afford NOT to take this class?”

The class will be taught by Vince Golangco, a web enthusiast who hosts the show “Tek Tok TV” (Tech Talk TV) on the Global News Network (GNN). Vince is also the editor and creative director of WhenInManila.com, the blog that won the #1 Emerging Influential Blog Award for 2010. Vince’s experience with online marketing has made him a sought after consultant and media powerhouse.

SIGN UP NOW FOR EARLY BIRD RATES (valid until Oct 31 only).

Limited seating. Call “The One School” to save your seat:

Phone Number 817-4396

Class Dates:
November 13 & 20 (Saturdays)  9am – 6pm

The One School
CHED and TESDA accredited
55 Paseo de Roxas Avenue, Makati City
Phone: 817-4391
http://www.theoneschool.org/

The Power of the Internet: Beginners Class to Internet Marketing & Blogging

Importance of New Media Marketing TODAY

If’ you’re not starting your online marketing then you are seriously hurting yourself. It doesn’t have to be anything too complicated or strategic, but simply maintaining a Facebook or Twitter account may be enough to keep you in the loop.

Have a blog? Even better! The digital age is upon us and getting familiar with it is a necessity for you and your business to survive.

It’s quite a different market here in the Philippines where the internet is just now emerging as a platform for advertising and marketing. Even now, in 2010, it still has yet to reach it’s full potential. It may actually be a few more years before we actually see what the internet is fully capable of doing. That’s why the internet bloggers, marketers, twitters and SEOers of TODAY will be the sought after leaders and experts when that time comes for Asia, and the Philippines in particular, to use the full potential of the internet.

Want to learn more about the net? Well I recommend starting a blog, getting a Twitter account and maintaining your Facebook account on a regular basis. Just start with that. On Twitter, follow the experts I mentioned in an earlier post (Top Twitters to Follow on Twitter) and you should start getting info on how to go about with online marketing and branding.

Some interesting facts and statistics from the video:

  • 1.7 billion internet users worldwide
  • Philippines ranks #18 in top users
  • 14 million Filipinos online in 2008
  • 28 million Filipinos online in 2010 (equal to entire population of Malaysia)
  • 83% are on social networking sites
  • 90% read blogs (of over 300,000 Pinoy bloggers)
  • 6 out of 10 Filipino kids are online
  • Asked if you were stuck on an island, “What would you bring?”
    • 4% TV
    • 20% cellphone
    • 32% laptop computer
  • 25,200,000 Filipinos watch videos online
  • 5.5 million Pinoys browse the web on their mobile phones
  • In 2014 there will be 41 million Filipinos online (if the world doesn’t end in 2012)

Very interesting numbers to think about. So, how are you going to communicate to your audience TODAY????

Thanks to my friend, and new media marketing guru, Carlo Ople of CarloOple.com and NewMedia.ph for sharing this very insightful video with me.

New-Media-Marketing-Philippines

So what do you think is the Importance of New Media Marketing TODAY?

Top Filipino / Pinoy Twitters to Follow on Twitter

OK, so if you’re living in the Philippines and hanging out in the Twittersphere, then you know that Twitter was the number 11 overall site that Filipinos were hanging out at for 2009. Personally, I get so much news, cool links, funny videos and just plain awesome tweets from here, all condensed into 140 nifty characters.

Though, I must admit, it took a while for me to find out which Filipinos / Pinoys from the Philippines are cool or fun to follow. So here’s my favorite Filipino Tweeple that you definitely need to be following on Twitter!

funny-twitter-birds-philippines-top-tweets-people-follow@mistygirlph – I already talked about Misty on my previous post, but really quick, if you aren’t already one of the 18,000 people following her, then you need to start. She’s one of the co-founders of the “2009 Best New Blog” award recipient BitRebels.com that boasts viewers from 189 different countries and authors from all over the world as well. She’s a techie, a graphic artist, a “twitterholic” and just an overall nice person.  (Oh and you should follow @bitrebels too)

@ninaterol – Nina is the author of the blog ChangeMakersPhilippines.com. I know…!!! Don’t you hate people who want positive change and empowerment of the powerless through social entrepreneurship and affirmative action! So yeah…. anyway, when this change maker isn’t doing all that change making, she’s tweeting about advocating causes, evangelizing ideas, working with civic groups, or blogging and social networking.

@jimparedes – one of the members of the legendary Philippine music trio – “The Apo Hiking Society,” Jim is one of the most fun and creative Tweeple to follow on Twitter. He’s a singer, songwriter, author, photographer, teacher, writer and more. Best of all, you can sense all his creativity and talents within his 140 character Tweets. You need to follow this creative guru!

@jasonqua Jason is one of the founders of Fantastik!Manila, an integrated marketing communications agency. He’s a genius at helping clients properly communicate with their audiences to ensure a direct link between the brand and its consumers. His experience with events marketing and internet / social network marketing is highlighted in his tweets. He’s very selective with his Twitter links as well and only tweets the most informative, insightful and/or funniest links. He’s a future marketing and social network superstar. Start following him now.

@flaircandy – FlairCandy, or Hannah as some non-netizens may call her,  is one of the top bloggers in the Philippines and Asia with her blog FlairCandy.com. She’s got a good following from Malaysia, Indonesia, Singapore and a lot of other countries other than the Philippines. Though a self proclaimed geek and Certified Public Accountant, she often manipulates time and space to fit in crazy escapades like surfing, skating, cheerleading, karting and eating cow testicles. With so many new experiences and discoveries, it’s no wonder people love following her candy sweet Tweets.

Twitter-Logo-top-people-to-follow-on-twitter-filipinos-pinoy-philippines@cocoy – not really sure where Cocoy is from or what exactly he does, but one thing I do know is that when he Tweets, he’s right on the money! He’ll usually tweet links to the best articles available for the top trending issue at hand in the Philippines or even around the world. Many times, the article will be one he wrote himself. Furthermore, these articles he writes always leave me impressed and wanting to read more. He contributes to filipinovoices.com, which is sorta like a justice league of Filipino writers, and blogwatch.ph which is comprised of the top Filipino bloggers banding together to blog and watch the 2010 Philippine elections in hopes of keeping it clean, fair and legal.

@momblogger – the editor-in-cheif for that said BlogWatch.ph site, momblogger is also one of the top bloggers in the Philippines who was dubbed a “Tribal Elder” because of her knowledge with social media and her undying support to the many beginners at blogging and online media. Momblogger, or Noemi, is often sought after for advice from the blogosphere all the way to top politicians.

There are many more AWESOME Tweeple out there in the Twittersphere, these are some of the top Tweeters and some of my personal favorites. I’m sure I missed out on many more but will definitely write more about that on part 2 of this list of Top Filipino / Pinoy Twitters you need to follow on Twitter!

Oh and if you want to follow me, I’m @VinceGolangco or I also manage the @WhenInManila Twitter account. I usually tweet about the funniest stuff I find online as well as useful links for social media, marketing, writing, trends and life-in-general. Happy Tweeting!

Carpe Twiem! ~ Seize the Tweet!

Who do you recommend following? #FFF #FollowFilipinoFriday

How to Win Followers and Influence Tweeple

Every now and then, you’ll come across some really remarkable, cool and inspiring people who have wonderful stories to tell. I figured why not start talking about those truly amazing people that I meet. I have the great fortune of being part of different industries that allow me to meet some pretty fascinating individuals. From the artistic entrepreneurs of Team Manila, to the nitrogen cooking creative chefs of Zenses Neo-Shanghai Cuisine, even the crazy free runners of Parkour Philippines all the way to the coolest bartenders like Hank at the secret bar known as Big Sky Mind! I meet quite a diverse group of individuals who each have a different, yet equally inspiring story.

MistyBelardo-mistygirlph-twitter-Filipino-writer-for-BitRebelFor one of my many jobs, I am a co-host of the first Technology Podcast from the Philippines called Tek Tok (Tech Talk) Podcast, where my co-host, Angel, and I try to learn the newest and latest information from the world of geeks. Yesterday, we were very happy to have our first in-house guest. With a Twitter following of over 18,000 (and counting) and also being one of the founders of a blog that gets over 4 million views per month (while only on it’s 7th month),  BitRebels.com, we were more than excited to meet the self-proclaimed “Twitterholic,” – Misty Belardo.

We were chatting non-stop with Misty about different ways and tips to gain an online following and the powerful marketing tool that this can be. Not only can you promote your personal brand, but you can also make lots of connections and friends. Misty told us stories of how President Obama sent her a thank you tweet (which totally left her frazzled), how they helped Alyssa Milano raise Millions for her water charity project and even her cool Twitter conversations with Mashable.com founder, Pete Cashmore.

bitrebels.com-bit-rebels-bitrebels-best-new-blog-2009

But other than all that fluff, I was really impressed and inspired when Misty talked about the road she took to build their blog, BitRebels.com. In the beginning, she said that there were only two authors and that she had to come up with over 20 articles per week. I think it really tests one’s dedication and perseverance to push through with a commitment you make, without being guaranteed a positive outcome. I’m sure Misty didn’t know that BitRebels would reach over 189 countries and get over 4 million views per month in just seven months, but she made a commitment to herself and stuck with it! Moreover, BitRebels also won the 2009 award for Best New Blog from Go Gladiator Media. Again, all that in just seven short months.

Even with all that, Misty was still so down-to-earth girl and has offered her help to me multiple times. She promoted some of my videos from WhenInManila.com without hesitation and even recommended her Twitter followers (of over 18,000) to follow @VinceGolangco and @WhenInManila without expecting anything in return. In the end, she mentioned her belief that the more she gives, the more she gets back.

Misty-Belardo-of-BitRebels.com-BitRebels-Twitterholic

So this is why Misty Belardo, of BitRebels.com, is definitely going into my book of Cool People!

I highly recommend following her on Twitter @mistygirlph and checking out her very informative articles on BitRebels.com as well. Get some good advice from her on How to Win Followers and Influence Tweeple (get it?! Like the Dale Canegie book “How to Win Friends and Influence People” ….. Yeah?… Yeah??? No….?…. Nevermind!)

Oh and if you want to check out our audio interview with Misty, you can find it here – Tek Tok (Tech Talk) Podcast.

So what did I learn from Misty?

  • Give more
  • Use Twitter to connect with people
  • Write a lot! And don’t stop writing. Be consistent.
  • You can accomplish a lot in 7 months!

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