Tag: marketing

Cocky Sonofa…

Overconfidence?

Is there such a thing? Is it a good thing or a bad thing?

“Great spirits have always encountered violent opposition from mediocre minds”
– Albert Einstein.

This quote has played a very big role in my own self esteem and can really be very positive, while being very egotistical and counter-productive at the same time.

I often reflect back to Bill Gates when he decided to drop out of Harvard in order to pursue his dreams. Imagine what his guidance councilor’s reaction to this was? I have so many different scenarios playing in my head, most of which involves the councilor calling Bill F-ing crazy, insane and absolutely idiotic, not necessarily in that order. Bill Gates, and anyone who walks the halls of Harvard, is pretty much guaranteed a six figure income right off the bat. Yet, Bill decided to take the chance, follow his own heart and do his own thing. Today, he is the most financially secure person in the world, to say the least.

But of course, we have to be realistic. We always hear about the amazing success stories but there are probably 10 (or more) failures for every victory. So how can one balance out between having our heads in the clouds but our feet on the ground?

Personally, I’ve always leaned toward taking the chance. Every mistake you make is one that you will learn from. Every mistake you make is one less mistake you will repeat.

“The greatest mistake you can make in life is to be continually fearing you will make one”
–Elbert Hubbard.

Yes this may sound too aggressive and outlandish, and yes it is so much easier said than done, especially when you consider having to invest your life savings into your new widget. But I’m not talking about gambling when the odds are stacked in the favor of the casino, no, not gambling, but taking calculated risks in life. There are ways to plan things out, to stack the odds in your favor.

The best way to point yourself in the right direction is to do EVERYTHING you can to ensure success. There are so many other factors that are out of your hands, and those are meant to be left alone. However, aspects that you can control should be researched, planned, understood, structured, studied, debated, marinated, contemplated, practiced, innovated, re-contemplated and any other buzzword you could think of! Oh, and do come up with a plans A, B, C and D.

So far, you need to have confidence and believe in yourself then do everything you can to head towards the right direction. What’s next? *Now what?* (*refer back to previous blog post.)

“Now”, you have to listen.

Listening is a virtue. It’s so easily said, so frequently misused and too often forgotten.

Overconfidence only happens, when one forgets to listen. When one tunes out everyone else and only hears what you want to hear. You don’t have to agree or disagree with anyone, but you have to listen.

How do you listen? Well you need to be patient with the people who give you advice, but be careful whose advice you take.

There’s one more really, really important thing I need to tell you, which would pretty much make everything I said make so much more sense… it is the key to balancing your confidence….. it is something that one of my greatest mentors had taught me…. Umm it goes something like….. ummmm….. I can’t really remember it….. ahhhhh I wasn’t really listening….


Speaker at the University of the Philippines (UP), Marketing / Public Relations Forum

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I had so much fun speaking about internet marketing to the students of the University of the Philippines Diliman campus (UP). It’s always fun to talk to college kids since you can see them dreaming about their bright futures with no hint of anything stopping them! No barriers in place nor any glass ceilings yet.

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Hopefully they had fun hearing me talk about my experiences too.

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The event was called: PuMPED UP – A Publicity, Marketing, Public Relations  and  Events Management Discourse

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See the full flyer and program flow of that PuMPED UP event here – http://vincegolangco.com/how-to/pumped-up-publicity-marketing-public-relations-events-management-discourse/

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PuMPED UP: Publicity, Marketing, Public Relations & Events Management Discourse

I’ll be speaking as the keynote speaker for this event at the University of the Philippines campus on Monday! Need to get my slides all ready. See you there!

PuMPED-UP-Marketing-Publicity-seminar-Vince-Golangco

PuMPED UP

A Publicity, Marketing, Public Relations

and

Events Management Discourse

August 2, 2010, Diliman, Quezon City – In the competitive world of the academe and of the workplace, there is a call to skills in marketing, publicity, public relations and events management among others. For this reason, the UP Communication Research Society, University Student Council of UP and the UP Sanlahi Alliance will be holding a seminar, entitled PuMPED UP: A Publicity, Marketing, Public Relations and Events Management Discourse, at Palma Hall 440 in the University of the Philippines Diliman, Quezon City, from 8:00 AM to 4:00 PM.

This seminar aims to equip participants with the practical skills of publicizing and marketing for their projects, both academic and extra-curricular. This is also to prepare them for the need of such skills in the future, especially in the work place. Topics of the said seminar will range from Marketing, Image Branding and Public Relations, Publicity and Events Management.

The lectures will be held in the morning and the workshop will be in held in the afternoon. The speakers will be Mr. Vincent Golangco, Mr. Edgar Timbungco and Prof. Germaine Salvador.

The registration fee will cost Php75.00. Free snacks and free flowing coffee will be provided. A seminar kit will also be given to the students. Participants might need pens and papers to take down notes.

The UP Communication Research Society, University Student Council and the UP Sanlahi Alliance would like to invite students, in particular, for the attainment of the event’s objective, which is to train the participants to be more competitive in the aforementioned fields.

**** See post event pictures here – http://vincegolangco.com/lessons-learned/speaker-at-the-university-of-the-philippines-up-marketing-public-relations-forum/

PUMPED UP!: Boost Skills. Create Buzz. Generate Leads

Program Flow:

TIME (AM-PM)

ACTIVITY

PERSON/S INVOLVED

8:00 Call Time

(Set-Up)

USC, CRS, SANLAHI
8:30 – 9:00 Registration Period

Videos relevant to Organization Development will be played.

-CRS

-SANLAHI

9:00 – 9:30 Philippine Education Situationer Speaker: Ms. Vanessa Faye Bolibol, National Union of Students in the Philippines
9:30 – 9:45 Orientation on the Organization Development Training Series – Rationalé, UP Situationer at a Glance, Mission, Vision, Objectives, Phasing

Program Flow

Speaker: Ms. Sarah Jane Elago, Co-Head, Committee on Organizations, Fraternities and Sororities
9:45 – 10:00 Intermission Number – Tula-Dula UP Repertory Company
10:00 – 10:45 Marketing Speaker: Mr. Vince Golangco –  Tech Talk TV (Global News Network), WhenInManila.com, Mello 94.7
10:45 – 11:30 Publicity
11:30 – 12:00 Open Forum
12:00 – 12:30 Lunch Break

Videos relevant to Organization Development’s Significance on heightening awareness and mobilizations on campaigns for UP and national issues and concerns  will be played.

USC, CRS, SANLAHI
12:30 – 12:45 Dance and Music Number UP Kontemporaryong Gamelan Pilipino (Kontra-Gapi)
1:00 – 1:45 Public Relations 101 Speaker: Prof. Edgar U. Timbungco, APR – Holcim Philippines, UP Manila
1:45 – 2:00 Open Forum
2:00 – 3:30pm Workshops (Simultaneous Sessions)*

–          Creating a Marketing Kit

–          Refining an Org’s Image

–          Learning the Photoshop Basics

Presentation of Workshop Outputs

Creating a Marketing Kit

By Shayne Galang

Refining an Organization’s Image

By  Prof. Edgar U. Timbungco, APR

Learning the Photoshop Basics

By Mr. Ricky Reyes, Illustrator and Graphic Artist

3:30 – 4:00 pm Invitations, Closing Remarks USC, CRS, SANLAHI

For more information, you can contact:

SARAH JANE ELAGO
Co-Head, Committee on Organizations, Fraternities and Sororities Councilor, USC 2010-2011
09153151116, sarah_elago@yahoo.com
CRIZZ JARNAISE BORJA
External Affairs Committee Head, UP Communication Research Society
09166619565, kizzborj@yahoo.com
CHARLES ANTHONY R. BUNAG
Chairperson, UP Sanlahi Alliance
09273161583, charlesrbunag@gmail.com
**** See post event pictures here – http://vincegolangco.com/lessons-learned/speaker-at-the-university-of-the-philippines-up-marketing-public-relations-forum/

Top Filipino / Pinoy Twitters to Follow on Twitter

OK, so if you’re living in the Philippines and hanging out in the Twittersphere, then you know that Twitter was the number 11 overall site that Filipinos were hanging out at for 2009. Personally, I get so much news, cool links, funny videos and just plain awesome tweets from here, all condensed into 140 nifty characters.

Though, I must admit, it took a while for me to find out which Filipinos / Pinoys from the Philippines are cool or fun to follow. So here’s my favorite Filipino Tweeple that you definitely need to be following on Twitter!

funny-twitter-birds-philippines-top-tweets-people-follow@mistygirlph – I already talked about Misty on my previous post, but really quick, if you aren’t already one of the 18,000 people following her, then you need to start. She’s one of the co-founders of the “2009 Best New Blog” award recipient BitRebels.com that boasts viewers from 189 different countries and authors from all over the world as well. She’s a techie, a graphic artist, a “twitterholic” and just an overall nice person.  (Oh and you should follow @bitrebels too)

@ninaterol – Nina is the author of the blog ChangeMakersPhilippines.com. I know…!!! Don’t you hate people who want positive change and empowerment of the powerless through social entrepreneurship and affirmative action! So yeah…. anyway, when this change maker isn’t doing all that change making, she’s tweeting about advocating causes, evangelizing ideas, working with civic groups, or blogging and social networking.

@jimparedes – one of the members of the legendary Philippine music trio – “The Apo Hiking Society,” Jim is one of the most fun and creative Tweeple to follow on Twitter. He’s a singer, songwriter, author, photographer, teacher, writer and more. Best of all, you can sense all his creativity and talents within his 140 character Tweets. You need to follow this creative guru!

@jasonqua Jason is one of the founders of Fantastik!Manila, an integrated marketing communications agency. He’s a genius at helping clients properly communicate with their audiences to ensure a direct link between the brand and its consumers. His experience with events marketing and internet / social network marketing is highlighted in his tweets. He’s very selective with his Twitter links as well and only tweets the most informative, insightful and/or funniest links. He’s a future marketing and social network superstar. Start following him now.

@flaircandy – FlairCandy, or Hannah as some non-netizens may call her,  is one of the top bloggers in the Philippines and Asia with her blog FlairCandy.com. She’s got a good following from Malaysia, Indonesia, Singapore and a lot of other countries other than the Philippines. Though a self proclaimed geek and Certified Public Accountant, she often manipulates time and space to fit in crazy escapades like surfing, skating, cheerleading, karting and eating cow testicles. With so many new experiences and discoveries, it’s no wonder people love following her candy sweet Tweets.

Twitter-Logo-top-people-to-follow-on-twitter-filipinos-pinoy-philippines@cocoy – not really sure where Cocoy is from or what exactly he does, but one thing I do know is that when he Tweets, he’s right on the money! He’ll usually tweet links to the best articles available for the top trending issue at hand in the Philippines or even around the world. Many times, the article will be one he wrote himself. Furthermore, these articles he writes always leave me impressed and wanting to read more. He contributes to filipinovoices.com, which is sorta like a justice league of Filipino writers, and blogwatch.ph which is comprised of the top Filipino bloggers banding together to blog and watch the 2010 Philippine elections in hopes of keeping it clean, fair and legal.

@momblogger – the editor-in-cheif for that said BlogWatch.ph site, momblogger is also one of the top bloggers in the Philippines who was dubbed a “Tribal Elder” because of her knowledge with social media and her undying support to the many beginners at blogging and online media. Momblogger, or Noemi, is often sought after for advice from the blogosphere all the way to top politicians.

There are many more AWESOME Tweeple out there in the Twittersphere, these are some of the top Tweeters and some of my personal favorites. I’m sure I missed out on many more but will definitely write more about that on part 2 of this list of Top Filipino / Pinoy Twitters you need to follow on Twitter!

Oh and if you want to follow me, I’m @VinceGolangco or I also manage the @WhenInManila Twitter account. I usually tweet about the funniest stuff I find online as well as useful links for social media, marketing, writing, trends and life-in-general. Happy Tweeting!

Carpe Twiem! ~ Seize the Tweet!

Who do you recommend following? #FFF #FollowFilipinoFriday